Kim Kardashian is getting major backlash for her company's "tone deaf" behavior amid the raging wildfires in Los Angeles.
Kim Kardashian faced criticism for posting about her SKIMS brand on social media while wildfires ravaged Los Angeles. Her posts, which included a promotional video for SKIMS swimwear, were deemed tone-deaf by many followers, especially since they were made during a time when the city was dealing with significant fire-related evacuations and property damage. The backlash highlighted the perceived insensitivity of celebrities promoting luxury products amidst crises affecting their community. Despite the criticism, Kardashian has not publicly addressed the controversy, and her posts continued to focus on her business ventures.