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As Nike lags, CEO Elliott Hill said Ohio Buckeyes coach Ryan Day revealed the key to a strong offense


Published on 2025-03-21 06:25:28 - Fortune
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  • Sales and profits at Nike slid in the third quarter, but CEO Elliott Hill praised the new strategic path forward.

The article discusses the performance of Nike under its CEO John Donahoe, who has faced criticism for the company's lagging stock performance and market share loss to competitors like On and Hoka. Amidst this backdrop, Ohio State Buckeyes football coach Ryan Day shared insights on building a strong offensive team, emphasizing the importance of a robust offensive line, a dynamic quarterback, and a versatile running back. Day's comments were made in the context of college football but were used metaphorically to suggest that Nike could benefit from a similar strategy in its business approach to regain its competitive edge. The article highlights the contrast between Nike's current challenges and the successful strategies employed in sports, suggesting that a focus on core strengths and innovation could help Nike recover its market position.

Read the Full Fortune Article at:
[ https://www.msn.com/en-us/sports/basketball/as-nike-lags-ceo-elliott-hill-said-ohio-buckeyes-coach-ryan-day-revealed-the-key-to-a-strong-offense/ar-AA1Bmxdw ]