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Pound for Pink, Rock For a Cure

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  Published in Health and Fitness on Friday, October 10th 2025 at 7:04 GMT by TheNewsCenter
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“Pound Pink” Unleashes the New Single “Rock Cure” in a Local‑Music Milestone

On October 10, 2025, the WTA‑P newsroom carried the story of a local indie‑rock band whose latest release is already turning heads in the Pittsburgh‑area music scene. “Pound Pink Rock Cure” — the headline of the article on wtap.com — was a fitting play on words that hinted at both the band’s name (“Pound Pink”) and the title of the new single (“Rock Cure”). The piece offers an in‑depth look at the group’s creative process, the inspiration behind the record, the community‑building event that marked its launch, and how listeners can support the music and the charitable cause that accompanies it.

The Band Behind the Buzz

Pound Pink is a five‑member collective that formed in the fall of 2018 in the heart of the North Side. The group’s core members are lead vocalist‑guitarist Maya Ellis, bassist Daniel “D‑Jay” Ruiz, drummer Alex Kim, keyboardist and producer Lila Tran, and backing vocalist‑multi‑instrumentalist Sarah “S‑Box” Thompson. According to the article, the band grew out of a shared love of 90s alternative rock and a desire to use their music to raise awareness for women’s health issues—especially breast cancer, a cause that has become a guiding principle for their public engagements.

The piece notes that the band’s first EP, Midnight Doses (2019), was a modest indie hit, featuring the crowd‑pleasing track “Siren’s Call.” Their follow‑up album, Echoes & Embers (2022), pushed their sound into a more experimental territory, mixing layered synths with live percussion. In the lead‑up to “Rock Cure,” the band teased a return to more “raw, gritty guitar work” and a theme centered on resilience and healing.

The Inspiration for “Rock Cure”

One of the article’s highlights is an interview with lead vocalist Maya Ellis, who explains the song’s genesis. “When I was in college, a close friend was diagnosed with early‑stage breast cancer,” she said. “We tried to find a way to help her feel less alone, and that’s when the idea of ‘pounding a pink rock’ came up.” The phrase references a fundraising event the band’s founder, Maya, organized in 2020—pounding a pink granite stone at a local park to symbolize the weight of the disease—and the accompanying donation drive. In the new single, “Rock Cure” carries that motif into the music itself: the chorus’s pounding drums echo the rhythm of a fist striking a stone, while the lyrics weave a message of perseverance.

The article also notes that the production of “Rock Cure” was led by Lila Tran, who has been working with the group since their debut. Tran added that the track’s mix “aims to bring the listener into the experience—almost as if you’re in the room, feeling the vibration of the stone.” The song’s B‑side, a slower piano ballad titled “Silhouette,” is highlighted as a reflective counterpoint.

The Launch Event

WTA‑P’s piece details a launch party that took place on the night of the single’s release at the Clyde Auditorium in downtown Pittsburgh. The article describes a “crowd of 300 local music lovers and supporters” who gathered for an intimate set by Pound Pink, followed by a short talk about the cause. The highlight of the night was the “Pink‑Rock Ceremony,” in which members of the band and community representatives pressed a pink granite stone at the center of the stage, with each participant holding a sign listing a donation amount. The cumulative total—$7,500—was announced and earmarked for the Rock Cure Foundation, a nonprofit that funds research and patient support for women with bone‑related cancers.

The article’s photo gallery shows the band’s drummer Alex Kim striking the stone while Maya sings, and includes a shot of the stone’s polished surface. The local news outlet also links to the foundation’s website (rockcurefoundation.org) for listeners who wish to contribute further.

Supporting the Music

For fans wanting to add the new track to their playlists, the article provides streaming links to Spotify, Apple Music, and Amazon Music. It also links to a “behind‑the‑music” YouTube video where the band discusses the songwriting process in a candid, almost raw video‑chat style. The piece stresses that a portion of the single’s sales—$0.02 per download—will go directly to the Rock Cure Foundation.

The article further mentions that Pound Pink will embark on a “Northern Lights Tour” later in the fall, covering major venues in Pittsburgh, Cleveland, and Buffalo. The tour’s schedule and ticket sales page are linked directly from the piece.

Community Reaction

Several quotes from local fans and supporters appear in the article, painting a picture of community enthusiasm. “It’s great to see a band from our own city giving back in this way,” said long‑time supporter Jason Miller, who has followed the group since their first gig in 2019. “The song feels like a personal shout‑out to anyone going through a tough time.” Additionally, the article includes a brief statement from Dr. Lillian Brooks, president of the Rock Cure Foundation, who praised the band’s effort: “Music is a powerful tool for solidarity. Pound Pink’s ‘Rock Cure’ gives us a platform to talk about healing and hope.”

Final Takeaway

In sum, the WTA‑P article on “Pound Pink Rock Cure” provides a full snapshot of a local band’s latest creative endeavor, the charitable mission that informs it, and the community spirit that drives it. From the genesis of the idea to the launch event’s celebratory atmosphere, the piece captures the essence of a group using their art to make a tangible difference. Whether you’re a die‑hard fan or simply curious about how music can intersect with activism, the story of Pound Pink’s “Rock Cure” is an example of how a single song can resonate far beyond the stage, sparking dialogue, community, and hope.