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[ Thu, Dec 12th 2024 ]: Hindustan Times
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[ Wed, Dec 11th 2024 ]: News Medical
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[ Wed, Dec 11th 2024 ]: ABC
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[ Wed, Dec 11th 2024 ]: Today
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[ Wed, Dec 11th 2024 ]: Well+Good
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[ Wed, Dec 11th 2024 ]: The Daily Telegraph
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[ Wed, Dec 11th 2024 ]: St. Louis Post-Dispatch
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[ Wed, Dec 11th 2024 ]: Gulf Times
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[ Wed, Dec 11th 2024 ]: The Business Journals
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[ Wed, Dec 11th 2024 ]: Yahoo
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[ Wed, Dec 11th 2024 ]: Mashable
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[ Wed, Dec 11th 2024 ]: Yahoo
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[ Wed, Dec 11th 2024 ]: CNET
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[ Wed, Dec 11th 2024 ]: The Business Journals
Orangetheory and franchisor form $3.7 billion company
[ Wed, Dec 11th 2024 ]: The Hans India
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[ Wed, Dec 11th 2024 ]: Android Authority
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[ Wed, Dec 11th 2024 ]: Independent Online
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[ Wed, Dec 11th 2024 ]: MSN
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[ Wed, Dec 11th 2024 ]: Hindustan Times
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[ Wed, Dec 11th 2024 ]: TechRadar
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Orangetheory and franchisor form $3.7 billion company

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          🞛 This publication is a summary or evaluation of another publication 🞛 This publication contains editorial commentary or bias from the source
A new wellness powerhouse has emerged from the merger of two prominent industry players, setting the stage for global expansion and a focus on holistic health services.
The article from the South Florida Business Journal discusses Orangetheory Fitness's new partnership with Self Esteem Brands, announced on December 11, 2024. This collaboration aims to enhance the fitness experience by integrating Orangetheory's heart rate-based interval training with Self Esteem Brands' wellness offerings, which include brands like Anytime Fitness and Waxing the City. The partnership focuses on promoting a holistic approach to health, combining physical fitness with mental well-being. Orangetheory Fitness, known for its high-intensity workouts, will now offer members access to additional wellness services, aiming to foster a community centered around comprehensive health and self-improvement. This strategic move is part of both companies' broader mission to empower individuals to live healthier, more fulfilling lives through a blend of fitness, nutrition, and mental health support.

Read the Full The Business Journals Article at:
[ https://www.bizjournals.com/southflorida/news/2024/12/11/orangetheory-fitness-self-esteem-brands-purpose.html ]