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Bond Labs Expands Retail Presence of Resurrectiona" in Minneapolis

^{Published on 2010-10-05 11:05:51 - Market Wire}
 

OMAHA, Neb.--([ BUSINESS WIRE ])--Bond Laboratories, Inc. (OTCBB: BNLB) (Bond Labs), an innovative manufacturer of functional beverages and nutritional products, announced today that its Resurrectiona" Anti-Hangover Drink (REZ) is hitting the shelves of Cub Foods, a large Midwestern supermarket chain that is part of the SUPERVALU® family of 2,500 stores. The REZ roll-out is initially beginning in six (6) Cub Food Stores in the Minneapolis area.

"My store is going through two cases of REZ per week. We're happy with those early results and we believe with more consumer awareness that number can continue to grow"

aMy store is going through two cases of REZ per week. We're happy with those early results and we believe with more consumer awareness that number can continue to grow,a said Curt Nesse, Store Director of the Cub Foods Lake Street location in Minneapolis, who is overseeing the 6-store roll-out. aThanks to the banners and colorful merchandising displays supplied by the REZ team, marketing the product was effectual and easy. Halloween is just around the corner, and the Minnesota Twins will be starting playoffs soon. All are opportunities for buying more REZ.a

Dan Wilder, Senior Vice President of Fusion Premium Beverages, a division of Bond Labs and the makers of REZ, said, aMinneapolis is a key market for us and represents the continued execution of our national go-to-market strategy. Not only are we increasing our presence in liquor and convenience stores, but we are now on the shelves of a variety of supermarkets and other retail chains. Cub Stores is a strong consumer brand, and their support has been phenomenal. REZ is now positioned to attract a broader demographic of consumers, and as knowledge and awareness of our product grows, so will sales.a

About Bond Labs

Bond Laboratories is a manufacturer of innovative nutritional supplements and beverages. The Company produces and markets products through its NDS Nutrition and Fusion Premium Beverages divisions. NDS' products number over 60 brands of energy, sports, and dietary supplements. These products are sold directly through specialty health and nutrition retailers, including top-selling products at GNC® franchises. Fusion Premium Beverages manufactures functional beverages, including the highly successful hangover prevention drink Resurrectiona". Bond Labs is headquartered in Omaha, Nebraska, and maintains it primary sales operations in Dallas, TX. For more information, please visit [ http://www.bond-labs.com ].

About Cub Foods

Cub Foods was established in 1968 as one of the nation's first discount grocery stores. Cub Foods was purchased in 1980 by SUPERVALU, a retail network of over 2,500 stores. Cub Foods currently operates 78 stores in Minnesota, Wisconsin, and Iowa with Minneapolis-St. Paul as their key market. Statistically, the Minneapolis-St. Paul area is the 15^th largest in the country with a population of over 2,960,000 people.

Safe Harbor

Statements about the Companya™s future expectations and all other statements in this press release other than historical facts, are aforward-looking statementsa within the meaning of Section 27A of the Securities Act of 1933, Section 21E of the Securities Exchange Act of 1934, and as that term is defined in the Private Securities Litigation Reform Act of 1995. The Company intends that such forward-looking statements be subject to the safe harbors created thereby. The above information contains information relating to the Company that is based on the beliefs of the Company and/or its management as well as assumptions made by and information currently available to the Company or its management. The company does not undertake any responsibility to update the forward-looking statements contained in this release.