Health & Fitness 
Health and Fitness
Health and Fitness 
Tue, July 28, 2009
Mon, July 27, 2009
IDenta Corp.: International Drug and Explosives Detection Firm IDenta Corp. CEO Reports on Future Direction of Company
JERUSALEM--(Marketwire - July 27, 2009) - IDenta Corp. (
Shoham stated, "As a result of the recent hugely successful marketing trip to the United States, IDenta Corp has been presented with a variety of options that will help to determine the future direction of the company in the North American law enforcement agencies (federal, state and local levels). It is our intent to keep our shareholders and the general public informed as we embark on the future expansion of our company.
IDenta wants to share with the investors what the different possibilities are for the company in the most important market for our products -- the North American law enforcement market -- on the federal, state, local levels.
IDenta is on a different level of talks with venture capital companies, marketing firms and others that want to forge an alliance with IDenta to promote the growth of the company, and several possibilities have emerged.
1. A very strong possibility is a connection with an American company (based in New York and with a forensic products plant in South Carolina) that has the complete package of what IDenta is looking for in marketing, sales, connections, production, plants, workers, etc. and would be able to help us in meeting all aspects of establishing a strong foothold in the North American law enforcement markets due to the increased demand and marketing for our products.
With this alliance, all the infrastructure would be in place in a short time to meet production requirements in the North America region.
2. Another possibility would be to establish our own American marketing company in charge of USA, Mexico and Canadian law enforcement markets.
As a first step of this possibility, IDenta will have to hire marketing managers with a very strong reputation and background in the forensics markets. Due to the economical crisis in the USA, it is a good time to hire the best personnel.
3. An additional possibility includes increasing the existing marketing relationships of our current associates in the USA and establishing a relationship with a large marketing company (including in the forensics, based in Chicago) with which we have had meetings during the last few months.
4. IDenta has recently held several meetings in Israel and in the USA with a large American capital investment company, but IDenta has postponed the connections because the capital company has no added value in marketing and connections in the law enforcement markets.
IDenta is not rushing the decisions and doing the due diligence necessary to make the best decisions for the company and the shareholders."
The members of the IDenta team to decide the best decisions in the North America law enforcement markets are four persons, (the CEO, a university professor in Business Administration, IDenta's legal and business consulting and the chief scientist).
ABOUT IDENTA
Since 2003, IDenta Corporation has been recognized as a worldwide leader in the development of proprietary on-site drug, drug precursor and explosive detection kits. IDenta develops, manufactures and distributes products for the both professional and civil markets which consistently pass the highest qualifications and testing procedures of law enforcement and security agencies around the world.
Information concerning IDenta's entire product line may be found at [ www.IDenta.biz ]
DISCLAIMER
Certain of the statements contained herein may be, within the meaning of the federal securities laws, "forward-looking statements" that are subject to risks and uncertainties that could cause actual results to differ materially from those described in the forward-looking statements. Such forward-looking statements involve known and unknown risks, uncertainties and other factors which may cause the actual results, performance or achievements of the company to be materially different from any future results, performance or achievements expressed or implied by such forward-looking statements. These forward-looking statements are based on management's expectations as of the date hereof, and the company does not undertake any responsibility to update any of these statements in the future.
For Investor Relations, lobbying interests or information concerning IDenta's products internationally or the development of new chemical detectors, contact: Yaacov Shoham, IDenta Corp., CEO, Tel: +972-52-6554487, [ fpi@drugsdetector.com ], [ www.IDenta.biz ].