San West, Inc.: San West, Inc. (SNWT) Releases Aggressive Strategic Initiatives Aimed at Increasing Sales Streams and Enhancing
SAN DIEGO, CA--(Marketwire - September 29, 2009) - San West, Inc. (
Frank Drechsler, President of San West, Inc., states, "The past year has been a whirlwind of change for this company. Our corporate structure, business model, as well as the marketplace in general, has evolved immensely but we have quickly adapted to changing demand and feel that we are a stronger company for it. Our plans of growth going forward take into consideration the economical changes and challenges we are seeing in the market as well as avenues of growth that make us more diversified and a bigger player in the off-road sports market."
Strategic Initiatives Poised for the Next 12 months:
-- Increased focus on Buggy World Internet sector, where many competitors are not reaching target markets for buggy and off-road products. With development of the new website, the company intends to promote itself online through sales, specials and a community forum -- Pursuit of additional Buggy World dealership locations for increased market coverage and distribution territory as well as distributorships and industry alliances -- Launch of marketing campaign through advertising, social media and increased industry event presence -- Increased Buggy World distributorship of large industry brand names and companies such as recent distributorships with Fox Racing and Thor -- Promotion of Buggy World repair shop and part sales which research shows is an industry niche as well as a revenue stream that increases during times of decreased expendable income -- Added product inventory, such as Redline and Joyner, which appeals to wider range of sports enthusiasts
Key Milestones Achieved During Past 12 months:
-- Acquisition of Buggy World in October 2008, with reported revenue of $1.6 million for 2007 -- Merger with Human BioSystems, Inc. making San West a publicly traded company on the OTC Bulletin Board -- Increased Buggy World part sales/repair shop income by 35% -- Opening of new Buggy World location in Fallbrook, CA, expected to increase revenue by 30% -- New Buggy World representation of top rated product lines such as Fox Racing and Thor -- Redevelopment of Buggy World website with greater focus on online retail, off-road community and social portal -- Awarded exclusive TrophyKart dealership for San Diego County
About San West, Inc.
San West designs, manufacturers, sells and repairs off-road buggies, and additionally provides aftermarket performance products and accessories for off-road buggies; products are sold via three divisions: at retail store locations; via the online store and; through its growing dealer network. Buggy repair services are sold and fulfilled at the Santee California retail location.
For further information about San West, Inc. you may visit [ www.SanWestInc.com ] and [ www.BuggyWorld.net ]
Certain statements contained herein are "forward-looking" statements (as defined -- Private Securities Litigation Reform Act of 1995). SNWT cautions that the statements made in this press release constitute forward-looking statements, and no guarantees of future performance and the actual results or developments may differ materially from the projections in the forward-looking statements. Forward-looking statements are based on estimates and opinions of management at the time the statements are made.