Health & Fitness
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Published in Health and Fitness on Thursday, July 16th 2009 at 3:32 GMT, Last Modified on 2009-07-16 03:32:47 by Market Wire
MALIBU, CA--(Marketwire - July 16, 2009) - Indie Ranch Media Inc. (
As previously announced, NetMix, together with development partner BlueShift Wireless, has completed testing the features needed for broadcasting stations who currently distribute their content via satellite to utilize the NetMix Broadcasting Network as a more cost effective alternative. One of the initial tests will be with JENNiRADIO and will include a live demonstration of the new technology. The broadcasting application of the software required the ability to properly respond to the in stream signals transmitted on the client side to trigger local advertising on a precisely scheduled basis.
Presently, Internet broadcasting applications are not designed to provide auditable ad placement or precisely scheduled placement. In order to provide a viable alternative to satellite services those features had to be included in the NetMix software. One additional hurdle that had to be addressed was the latency issues in current streaming software; this has been reduced to less than one tenth of a second. This will allow NetMix to provide a very low cost alternative to terrestrial stations that are presently using satellite services to distribute syndicated content, to broadcast live events and for Internet broadcasting. NetMix expects to begin signing agreements with broadcasters in the fourth quarter of this year.
JENNiRADIO, the JENNiRADIO logo and For Kids... By Kids are service marks of Smart Family Media, Inc. NetMix Broadcasting and Indie Ranch Media are not associated with these entities or marks.
INDIE RANCH MEDIA, INC.
Indie Ranch Media is an incubator dedicated to developing, supporting and launching Internet-based media ventures and technologies. The Company's focus is on combining strategy, ideas, and execution with the culture of entrepreneurial spirit to develop new media products faster, cheaper, and better. The Company is supporting the development of NetMix Broadcasting Network Inc. ([ www.netmixbroadcasting.com ]) and Omni Entertainment Group Inc. ([ www.omniegi.com ]).
CAUTIONARY STATEMENT REGARDING FORWARD-LOOKING STATEMENTS
A number of statements contained in this press release are forward-looking statements. These forward-looking statements involve a number of risks and uncertainties, including the sufficiency of existing capital resources, technological changes and uncertainties related to the development of Indie Ranch Media Inc's business model. The actual results Indie Ranch Media Inc. may achieve could differ materially from any forward-looking statements due to such risks and uncertainties.
