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Whey ahead: Brands fortify staples with protein power as consumers turn health-conscious


🞛 This publication is a summary or evaluation of another publication 🞛 This publication contains editorial commentary or bias from the source
With a growing trend of health-conscious consumers asking for higher value from their everyday consumable, D2C brands and legacy players alike are jumping on the proteinification trend.

Read the Full YourStory Article at:
[ https://yourstory.com/2025/03/d2c-fmcg-brands-staples-protein-health-fitness-quick-commerce ]