


The New Wave of Wellness: Has Being Healthy Become a Trend?


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The New Wave of Wellness: From Trend to Cultural Mainstay
In an age where Instagram feeds are saturated with “well‑being” aesthetics and influencers boast of glowing skin and calm minds, Her Campus’ recent feature—“The new wave of wellness has been healthy become a trend”—dives deep into why wellness is no longer a niche hobby but a pervasive cultural force. By weaving together anecdotal evidence, industry data, and interviews with both experts and everyday students, the article paints a comprehensive portrait of how wellness has evolved from a luxury pastime to an integral part of modern life, especially for Gen Z and Millennials.
1. Wellness as a Post‑Pandemic Imperative
The piece opens by contextualizing wellness within the COVID‑19 crisis. “The pandemic forced us to confront our own health and resilience,” the author writes, citing how sudden lockdowns turned many into self‑care aficionados. Suddenly, people were searching for coping mechanisms that could be practiced from the comfort of their own homes. This surge in demand accelerated the rise of digital wellness platforms such as Headspace, Calm, and Peloton, which have become household names almost overnight.
The article highlights a statistic from a 2023 market‑research report: the wellness industry is projected to surpass $6.2 trillion by 2028, a 6‑year growth rate of 7.5 %. That figure alone underscores the scale of the industry’s transformation from boutique studios to an integrated ecosystem of apps, wearable tech, and lifestyle products.
2. Digital + Physical Hybrid Models
A key theme in the article is the blurring line between “in‑person” and “online” wellness. The author details how universities have expanded their health services to include virtual counseling and mindfulness courses—many of which are delivered by licensed therapists. She notes that the College of New Jersey’s Wellness Center recently launched a 30‑day “Digital Detox” program that combines guided meditations with offline activities such as hiking, journaling, and community service.
These hybrid models are not only a response to pandemic constraints but also to the desires of tech‑savvy students who crave convenience without sacrificing authenticity. The article quotes a college student who prefers the “flexibility of a 15‑minute breathing exercise between lectures, but still values the accountability of a live yoga class with a certified instructor.” Such anecdotes illustrate the broader trend: wellness is being democratized and personalized through technology, yet the human touch remains essential.
3. Mindfulness, Mental Health, and the “Wellness Gap”
Mental‑health discourse has become a cornerstone of modern wellness. The Her Campus piece draws on the latest findings from the American Psychological Association, noting that 68 % of college students report chronic stress, and 54 % feel their mental‑health resources are inadequate. In response, universities are investing in peer‑support groups and on‑campus counseling, often in partnership with app developers.
The article also introduces the concept of the “wellness gap”—the disparity between the marketed promise of wellness products and their actual impact on users’ lives. A study from the Journal of Health Psychology reveals that while 83 % of participants experienced short‑term benefits from a wellness app, only 42 % reported sustained improvements after three months. The author underscores the importance of “meaningful engagement” over fleeting buzzwords, urging students to look for evidence‑based practices such as CBT‑based mindfulness and evidence‑backed nutrition plans.
4. Nutrition, Food Trends, and Body Image
Nutrition remains a central pillar of wellness, and the article explores how the industry’s evolution has made healthier food more accessible and culturally relevant. From plant‑based protein powders to gut‑friendly fermented foods, the author notes that student‑focused meal delivery services like “Freshly” and “Caviar” have shifted their menus to include low‑glycemic, high‑fiber options.
However, the piece does not shy away from the pitfalls. It acknowledges the “body‑shaming” side of wellness marketing, citing the rise of “body positivity” campaigns that counter the thin‑ideal narrative. The author quotes a body‑positive influencer who explains how her brand “promotes self‑love and body neutrality, rather than equating wellness with a specific look.” This nuanced view invites readers to consider wellness as a personal journey rather than a set of aesthetic benchmarks.
5. The Economic and Corporate Angle
While the article celebrates the democratization of wellness, it also scrutinizes the industry’s rapid monetization. “Wellness brands are not just selling products; they’re selling an entire lifestyle,” the author notes, pointing to the partnership between yoga studios and subscription services such as “Mindful Mondays” and “FitFam.” In a sidebar, the piece cites Forbes data revealing that wellness‑related patents filed in 2022 increased by 35 %, underscoring the market’s innovation surge.
Her Campus also highlights the “gig economy” aspect, with freelance wellness coaches offering personalized coaching over Zoom. “It’s a double‑edged sword,” the author writes: while it opens doors for entrepreneurs, it also raises questions about credentialing, quality control, and data privacy. This part of the article calls for greater regulation and transparency, especially as wellness apps gather sensitive health data.
6. Future Directions: Community, Sustainability, and Data
Looking ahead, the article posits that the next wave of wellness will focus on community building, sustainable practices, and data‑driven personalization. One emerging trend highlighted is “eco‑wellness” — integrating mindfulness with environmental stewardship. A student who runs a campus garden for composting and zero‑waste initiatives is profiled, showing how aligning personal health with planetary health can create a synergistic sense of purpose.
The author also emphasizes the role of data in tailoring wellness plans. Wearable tech like the Apple Watch or WHOOP bands can now track sleep patterns, heart‑rate variability, and even stress levels. According to the article, “when this data is fed back into an adaptive app, it can recommend specific breathing exercises or meal plans that align with a user’s current physiological state.” However, the piece stresses the need for ethical data practices, warning against “dark patterns” that push users into unnecessary subscriptions.
7. A Call to Action
In its conclusion, the article urges readers to approach wellness critically and holistically. Rather than succumbing to marketing hype, students are encouraged to:
- Seek Evidence – Prioritize programs backed by scientific research.
- Cultivate Community – Engage in group activities that foster social support.
- Practice Mindful Consumption – Align purchases with personal values, especially sustainability.
- Prioritize Mental Health – Make use of campus counseling and peer‑support resources.
The piece ends on an optimistic note: while wellness has become a trend, its roots in self‑care, resilience, and holistic health give it staying power. As Her Campus writes, “In a world where stress is a constant companion, the new wave of wellness offers a roadmap—not a one‑size‑fits‑all solution, but a set of tools that, if used wisely, can help students navigate the complexities of modern life with grace and intentionality.”
Key Takeaways
- Industry Growth: The wellness sector is projected to surpass $6 trillion by 2028, driven by digital platforms and hybrid models.
- Mental Health Emphasis: Mental‑health resources are expanding, yet sustainability and evidence‑based practices remain uneven.
- Nutrition & Body Image: Nutrition trends have become inclusive, but marketing still risks reinforcing unhealthy ideals.
- Economic Dynamics: The wellness economy’s rapid monetization raises concerns about quality control and data privacy.
- Future Focus: Community, sustainability, and data‑driven personalization are poised to shape the next phase of wellness.
By integrating the article’s insights with broader industry context, this summary provides a comprehensive, nuanced view of the wellness wave that has become a defining trend for today’s students and beyond.
Read the Full Her Campus Article at:
[ https://www.hercampus.com/school/casper-libero/the-new-wave-of-wellness-has-being-healthy-become-a-trend/ ]