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Wellness rebrand of energy drinks sparks health concerns


Published on 2025-05-14 00:43:35 - ConsumerAffairs
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  • Alani Nu and other energy drinks are targeting young women with wellness-themed branding and influencer marketing. Experts warn these drinks can po

The article from consumeraffairs.com discusses the growing trend of energy drink companies rebranding their products as wellness beverages, which has sparked health concerns among experts. These drinks, often marketed with health-focused ingredients like adaptogens and nootropics, are promoted as stress-relievers and cognitive enhancers. However, experts warn that these beverages may still contain high levels of caffeine and other stimulants, posing risks such as increased heart rate, anxiety, and potential dependency. The article highlights the need for consumers to be cautious and well-informed about the actual contents and health impacts of these rebranded energy drinks.

Read the Full ConsumerAffairs Article at:
[ https://www.consumeraffairs.com/news/wellness-rebrand-of-energy-drinks-sparks-health-concerns-051325.html ]