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India is now partying with non-alcoholic spirits

The article from MSN discusses the growing trend of non-alcoholic spirits in India, highlighting how the country's vibrant party scene is embracing these alcohol-free alternatives. It points out that with a significant portion of India's population abstaining from alcohol due to cultural, religious, or health reasons, there's a rising demand for sophisticated non-alcoholic beverages. Brands like Seedlip, Ritual Zero Proof, and local startups are introducing spirits that mimic the taste and complexity of traditional alcoholic drinks without the alcohol content. These non-alcoholic spirits are not only catering to teetotalers but also to a broader audience looking to reduce alcohol consumption while still enjoying the social aspect of drinking. The article also mentions that bars and restaurants in major cities like Mumbai and Delhi are now featuring these options on their menus, reflecting a shift in consumer preferences towards healthier, yet equally enjoyable, drinking experiences.

Read the Full MSN Article at:
[ https://www.msn.com/en-us/food-and-drink/beverages/india-is-now-partying-with-non-alcoholic-spirits/ar-AA1wE7jS ]