Health and Fitness Health and Fitness
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SHOCKING! Apple loses world's top smartwatch brand title to THIS company

SHOCKING! Apple loses world's top smartwatch brand title to THIS company


Published on 2024-12-19 14:23:18 - MSN
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  • Apple has dominated the smartwatch market for many years and is regarded as the industry standard. However, Huawei has emerged as the new leader. In the first nine months of 2024, Huawei surpassed Apple in the overall number of wrist-worn gadget shipments,

The article from MSN discusses how Apple has lost its position as the world's top smartwatch brand to Indian company, Noise. According to the International Data Corporation (IDC), Noise captured a 27.6% market share in the first quarter of 2024, surpassing Apple's 20.6%. This shift is attributed to Noise's aggressive marketing, competitive pricing, and focus on the Indian market, where there is a growing demand for affordable smartwatches. Meanwhile, Apple's market share has been affected by a decline in demand for high-end smartwatches in key markets like the US and China, alongside competition from other brands like Samsung and Fire-Boltt. The article highlights the dynamic changes in the smartwatch industry, with local brands gaining traction by catering to regional preferences and price sensitivities.

Read the Full MSN Article at:
[ https://www.msn.com/en-in/technology/hardware-and-devices/shocking-apple-loses-world-s-top-smartwatch-brand-title-to-this-company/ar-AA1w9mpO ]
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